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YouTube is the largest video sharing platform on this planet. Individuals, Vloggers, businesses all are using it to make money, engage clients but not all of them. Most of them failed because they don’t know how to increase views on YouTube videos.
Thumbnail is the first thing a viewer see while browsing videos.It works more than a title for user. A video thumbnail can be use to add extra information about video in catchy letters and photos.
YouTube creator academy says 9 out 10 videos use custom thumbnails.
Remember, don’t use fake, misleading or offensive thumbnails. It may lead to video ban or a strike on channel.
There are some free and best YouTube thumbnail makers and generators online both for PC and mobile:
As thumbnails are for users, titles are for search engines. YouTube is the second search engine in world. Choose SEO optimized keywords to ass in video title. It will be best to use keywords with high search volume and less/medium competition.
Tip: Title using [brackets] get more clicks. Add numbers like percentage, year or number of steps.
Image credit: Backlinko
Keyword Research Tools for title:
Google Keyword Planner
This is a big space to add details about your video in 5000 characters. Use long tail keywords, add URL’s for more references, hashtags to explain your content.
YouTube video description have a show more option and you have to make sure all important keywords must be added before it. In next 150 words use your secondary keywords.
Then in last, add you reference links, social profiles, other video links.
YouTube Tags are form of short keywords, which are considered as a ranking factor for YouTube videos.
Tip: Add tags used by your competitive videos from suggested videos or which are ranking on top in search.
A research shows 405 of channels get traffic from suggested videos.
Playlists are also a great source of traffic as they rank easily in Google and YouTube search. Use appropriate keywords in YouTube video playlists title and description.
Don’t sleep after uploading a video on YouTube, that’s not the only end. Keep sharing your video URL on Facebook, Twitter (with trending tweets), Pinterest, WhatsApp, LinkedIn. Use content curation tools like Flipboard, Pocket, Scoop.it, Feedly, Sniply.
Share videos on popular websites like Reddit, Quora, Google forums
Engaging with viewers is the best way to encourage them for future videos. You may see lovely or abusive comments but you have to handle all.
That’s a great feature from YouTube to add some videos , which you think are best for your viewers.
You may also launch a mobile app for your YouTube channel on Android and iOS store.
Though it’s mot mandatory to invest money to increase views but if your video is about a business who need sales or leads then it will be a plus point. Try with Google display ads with a 30-40 seconds videos and run a true-view campaign on YouTube.
Alternatively promote on other networks like: PropellerAds, AppNexus, Selectmedia, Unruly,Viewdeos.
Spoon is on your side now. Try the above methods and let’s know does it help to increase your YouTube video views.